The Sisterhood

What is it
A Note from our founder

Perhaps you came to La DoubleJ looking for the perfect, printed dress. Perhaps you came here for some happy-making homeware designs, both incredible ways to raise your vibration (color has a frequency!). But, here at La DoubleJ, we are about so much more than embellishing your outsides. I wanted to build a brand that was about adorning and enriching your insides, too: creating a space for our community to share, listen, feel, and connect with one another; a safe container for emotional and spiritual development. We do this through our colorful products, in our spiritual workshops in our Milan store’s Sacred Grotta, at our global events and retail spaces, and right here on our site, with our digital practices from some of the most high vibe healers in my orbit. As a global Sisterhood, we look out for one another, cheerlead for our friends, and celebrate our community’s wild creative spirit wherever we can. The Sisterhood is the accumulation of the thousands of spiritual, energetic, emotional, and physical lessons that I’ve picked up along my wanderlust, ever-evolving spiritual journey, collected here for anyone curious about the mood-boosting qualities of color, looking to deepen an existing spiritual practice, or who simply wishes to connect with our global community of La DoubleJ Joy champions.

What you'll get

By registering your free account at The Sisterhood, you’ll have an all-access pass to our community portal to higher consciousness. This includes:

• A full toolkit of online practices on everything from breathwork to Yoga Nidra to multi-dimensional channeling from some of our most trusted teachers

• The keys to my ever-expanding personal Healer Book, a "Yellow Pages” of sorts of the most impactful people, places and things around the globe that have shepherded me along my spiritual journey.

• Invitations to our weekly wellness activations in the Sacred Grotta of our Milan store and to Sisterhood sessions worldwide.

And, if you‘re just here for the style side, fantastic! Our newsletter is a one way ticket to all things style alla Italian, just with a joyful injection of colorful connectivity thrown in. The Sisterhood is open to all. Welcome.

- J.J. Martin


Wanna join us? Sign up here.

Join the Sisterhood


Want to get to know our beautiful band of Big Sisters? Explore below. 

The Big Sisters


Want to get straight to the spiritual stuff? You’re in the right place.

Practice Now!


Want access to J.J.’s regularly updated rolodex of healers and high-vibe places around the world? Click for contacts.

J.J.’s Healer Book


Our story image

The Woman Behind
this Wonderworld

J.J. MARTIN : Founder, Creative Director & Chief Spiritual Officer, La DoubleJ starts with J.J. and its story is hers—a tale that weaves the spirituality and optimism of her native California and the street-smart strategy of New York with the ultimate refinement of Italy’s culture and style. The Los Angeles native landed in Milan in 2001 as a journalist, scoping out the best of Italy as a contributing editor for Harper’s Bazaar (US), WSJ. Magazine and Wallpaper*, all the while educating her eye and forging friendships with the city’s network of creatives from the worlds of fashion, interiors, art, design and architecture. Since alighting in Italy, a country she defines as her “first major spiritual teacher,” J.J. has cultivated a rich community of healers, educators, and soul workers, deepening her own personal practice and becoming a trusted resource on the spiritual and wellness world. J.J. has honed her multi-sensory skills through deep energy schooling over the last decade, hosting over multiple wellness worksbops online and in La DoubleJ’s Milan Grotta, and curating immersive, multi-day retreats around the world. She facilitates a yearly spiritual journey through Egypt. For the presentation of her Spring 2025 Collection, she flipped the typical Fashion Week script, converting the celebration into a 5-hour energy-bath with practices guided by some of her most trusted healers in the heart of a sacred geometry installation. All of these elements reflect J.J.’s authentic life passions and she has seamlessly merged them into a new kind of lifestyle brand—one that encourages women to seek joy both inside and out. The ever-growing LDJ Tribe can dive deeper into her unique Italian story, her spiritual journey, and the many ways in which she raises her vibration in her first book, “Mamma Milano”, released in October 2023.